THE VIDEO SHELF · getting first customers
How to Get Your First Customers | Startup School
A Startup School talk by YC partner and former Airbnb growth head Gustaf Alstromer on how startups get their first customers. It covers doing things that don't scale, founders learning sales, the sales funnel, and charging your first customer.
Why HN readers recommended it
Commenters recommend the whole talk as practical, tactical advice for early customer acquisition and outbound sales.
This is a summary from the source dataset, not an endorsement by Hacker News or the video creator.
Video & recommendation details
- Creator / channel
- Y Combinator
- Topic
- getting first customers
- Format
- talk
- Level
- intro
- HN recommenders in dataset
- 2
- HN mentions in dataset
- 3
- Recommendation years in dataset
- 2023–2025
These counts and years describe the included Hacker News records; they are not YouTube views or the video’s publication date.
From the original HN conversations
Excerpts from the recorded comments. Follow each source for the full comment and surrounding discussion.
I watched this just yesterday [VIDEO] The entire video is really good actually I recommend watching the entire thing.
PUSH_AX on Hacker News · 2023-07
In Ask HN: What is your base template for first time communication with a prospect?I spent the first chunk of my career doing sales (2nd half spent in software engineering). Theres a lot of good books out there but you're going to find a lot of the direct advice to be non-applicable (as I'm sure you can pick up …
jppope on Hacker News · 2025-12
In Ask HN: Resources to get better at outbound sales?
Summaries, classifications and recommendation records are from the HackerTube source dataset. Read about this library and its limitations.